Shopper Story 2022: Consumer Trends & the Future of Commerce

We analyzed Criteo survey results across more than 17,000 respondents globally, and data from our 22,000 advertiser clients worldwide, to understand the now and future consumer.


Download our latest report for all the exclusive stats behind why:

  • Consumers often turn to the open internet, proactively taking their journey outside of walled gardens
  • Hybrid shopping options are getting more popular, including BOPIS (buy online, pickup in store), ROPO (research online, purchase offline) and BORIS (who?)
  • Consumer electronics are dominating share of wallet, and shoppers are investing in sustainable products and shipping methods
  • Video is the world’s preferred online ad format—and it influences every stage of the purchase journey
  • And more!

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