The retail industry is in flux. Big players are forcing a pivotal shift, and making it harder than ever for everyone else to compete. The way to level the playing field? Data. A joint study conducted by Forbes Insights and Criteo confirmed that the key to staying in the game is data—specifically, data collaboration.
Welcome to the vibrant future of commerce marketing.
In the #VibrantFuture, brands and retailers who innovate and collaborate will successfully navigate these three trends:
The Collaboration Imperative
Access more and current shopper data, intelligent technology, and large scale.
The Offline Advantage
Link store experience to the web and mobile and win the hearts and minds of shoppers.
By working together, everyone wins.
Access the Forbes Insights Report